Company Announcement

Elmdale Welding becomes an authorised Key Plant distribution Partner.

1st May 2024

We are thrilled to announce that Key Plant Automation Ltd has officially welcomed Elmdale Welding & Engineering Supplies Ltd as a distinguished distribution partner.

With branches in Norfolk, Suffolk and Essex, Elmdale Welding and Engineering Supplies Ltd boasts a rich legacy of over 50 years as a family-owned and operated business. Renowned for offering customers an extensive selection of top-notch welding products at competitive prices, coupled with unparalleled service which spans East Anglia and into London, Elmdale is a trusted name in the industry.

Aligned with Key Plant Automation’s strategic vision of expanding its distributor partner network, this partnership equips Elmdale to offer its customers a wide array of Key Plant’s weld automation, handling, positioning, and pipe fabrication equipment. Moreover, Elmdale will extend our welder rental offerings, courtesy of our recent acquisition of Red-D-Arc UK.

As a global frontrunner in manufacturing, Key Plant is committed to enabling companies worldwide to excel by optimising their welding and fabrication processes. Our unwavering dedication to delivering cutting-edge weld automation and pipe fabrication solutions underscores our mission to enhance our customers’ productivity, efficiency, and profitability. This partnership with Elmdale represents a pivotal step in expanding our distribution network and extending our innovative solutions to a broader spectrum of businesses in the welding and cutting industry.

We eagerly anticipate forging a close partnership with Elmdale to continue to deliver an outstanding service to our customers and drive mutual growth in our respective businesses.

Elmdale Welding and Engineering supplies Ltd logo

“The partnership with Elmdale Welding & Engineering Supplies Ltd helps continue to develop Key Plant’s strategy to drive revenue through on the ground direct representation globally and within the UK marketplace. Elmdale Welding based in Essex, and serving East London is the perfect choice and partner, through their expertise, knowledge, experience, and customer base – both companies will provide a brilliant working partnership to customers. This partnership provides the offering and support for all Key Plant Automation products including the recently acquired welder rental business, RED-D-ARC UK. Elmdale Welding will provide great customer service support for all product offering in the greater London area and across to the East coast. We very much look forward to growing this partnership together”

Ross McCrorie, Commercial Director – Key Plant Automation.

“I am thrilled to reveal our latest new partnership with Key Plant and Automation Ltd, another respected industry leading supplier. Key Plant’s alignment with our strategic vision is seamless as we aim to diversify our product portfolio by integrating complementary offerings alongside our core products and trusted partners. As a supplier into the UK manufacturing market, we also actively cultivate relationships with firms that manufacture goods within the UK. Our collaboration with Key Plant presents growth opportunities, particularly through their expertise in welding automation and pipe fabrication solutions. Their recent acquisition of RED-D-ARC UK, a prominent welder rental business, further enhances our joint capabilities. Available from our Rayleigh, Hadleigh (Suffolk), and Great Yarmouth branches, customers can anticipate exciting developments from this dynamic new partnership”

Paul Bird, Commercial Manager – Elmdale Welding & Engineering supplies Ltd.

Under the terms of the distribution agreement:


  • Elmdale will now offer Key Plant’s complete product lineup, including its comprehensive range of weld automation, handling, and positioning equipment. Additionally, they will provide Key Plant’s end prep and pipe stands range, as well as our recently acquired welder rental offerings.
  • Elmdale will provide sales, rental and service to customers requiring turnkey welding automation solutions.
A range of Key Plant Automation core welding automation, positioning and material handling equipment.

Contact details.

Head Office
23A-25 Brook Road, Rayleigh Industrial Estate,
Rayleigh, Essex, SS6 7XR

Tel: 03333 44 63 63
Visit: Elmdale Website