Area Sales Manager (East & North East Region – England)

Hybrid Role based from Key Plant Welderentals Ltd – St. Helens, UK

Home » Careers » Area Sales Manager (East & North East Region – England)

The Job

Reporting to the Commercial Director, this role will focus on developing the sales & rental turnover within the defined territory, East and Northeast Region England, this will be focused mainly through direct customers. The role will involve direct contact with key personnel within the welding industry, including senior management, supply chain, and regional sales representatives alongside key end user customers in the market. The sales focus will be to promote all Key Plant Welderental products and Key Plant Weld Automation products including welding cobots, end prep & pipe stand products.

The key goal will be to increase sales and rental turnover to further improve the already successful partnerships in place.

Key Responsibilities will include:

 

  • Develop and implement a sales plan to meet targets and objectives in the assigned territory.
  • Identify market segments, customer needs, and competitor activities to capitalize on opportunities.
  • Build and manage a sales pipeline for consistent revenue growth.
  • Conduct sales forecasting, reporting, and analysis for data-driven decision-making.
  • Cultivate strong relationships with key customers, distributors, and suppliers.
  • Engage pro-actively with customers, provide technical expertise and product recommendations.
  • Attend exhibitions and open house days.
  • Carry out technical demonstrations of products, full training will be provided.

Skills & Experience

The individual should be passionate about the welding, cutting & industrial supply sectors including rental and will ideally have existing experience selling into this market. Experience of industrial market segment, ideally to welding, cutting, tools or industrial rental equipment would be of great interest as this will allow the successful individual to adapt quickly to the role. Experience of working with key contacts in the customer base will also provide a distinct advantage.

The qualities of the successful candidate will include an enthusiastic approach to sales, a quantifiable track record of sales within the sector, an ability to secure sales from major key accounts, a strong working knowledge of the needs of the market, (end users and distributors), as well as a commercial awareness of the business including logistics, margin constraints and the delivery of sales budgets and targets. It is expected that the individual will be working or have recently worked within the industry sector, however individuals with experience of technical sales in closely associated will be considered. A basic knowledge of welding would be an advantage.

Essential Skills/Attributes:

  • Previous experience in the industry.
  • Strong numeracy skills and proficiency in Windows applications and Excel spreadsheets.
  • Possession of a current, clean motor vehicle driver’s license.
  • Capable of carrying out technical demonstrations on-site at customers.
Key Plant Welderentals logo

Key Plant Welderentals, a proud subsidiary of Key Plant Automation, is at the forefront of global rental and leasing services for state-of-the-art welding solutions. Our extensive and meticulously engineered inventory features welders, induction heating machines, end prep cutting machines, welding automation and positioning equipment, welding-related apparatus, and electric power generators. We cater to a diverse range of needs across the globe with unmatched performance and reliability.

Supported by a robust global partner network, our equipment thrives even in the most challenging environments. We are committed to delivering exceptional customer service, ensuring our clients receive the best possible solutions for their projects. Join us and be part of a team that sets the standard for resilience and excellence in the welding industry.

 

Ready to take the first step?